Fun for all as Ilfracombe’s Family Entertainment Centre re-opens


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The centre opened on Saturday, July 4 and remains ahead of the curve with their strategic “open, clean, safe” reopening campaign



Lewis Clarke

By Lewis Clarke


Gaming company, Praesepe, have reopened their Family Entertainment Centre in Ilfracombe.

The centre opened on Saturday, July 4 and remains ahead of the curve with their strategic “open, clean, safe” reopening campaign that mirrors the Government’s message of “stay alert, control the virus and save lives.”

Their plan has focused on training team members to implement strict health and safety measures within the venue, as well as communicating advice to customers, visually, through point of sale posters and digitally online. These have been prominently displayed around the venue. A track and trace system will also be introduced and customers will be required to provide their full names and contact numbers upon arrival.

The Ilfracombe venue was deep-cleaned ahead of reopening and the arrival process will be changed to enable social distancing measures to be carried out effectively. Each machine will be cleaned down in between customers and safety guards will be installed for additional protection. Disposable masks will be available for employees and sanitising stations will be set up throughout the venue.

The senior management team will continue to heed official Government advice and will regularly monitor, and adjust the plan, accordingly. Customers will be asked for feedback, at regular intervals, so the venue can take any points raised on-board, if applicable.

With more than 70 per cent of customers saying that they would be likely to return to the Family Entertainment Centres as soon as restrictions are lifted, the campaign’s secondary messaging is aimed at welcoming customers back, whilst reassuring them that they’re in safe hands.

As many staff members have been furloughed, Praesepe is keen to welcome those affected back to work and ensure their transition into the “new normal” is as streamlined as possible.

Mark Schertle, COO of Praesepe, said: “Surveys were conducted with customers and it was reassuring to discover that so many of them are eager to get back to our venues. We are excited to finally have some light at the end of the tunnel and have been very much looking forward to reopening on July 4. This campaign will allow us to welcome staff and customers back and, although it will be different to before, we will be making things safe and comfortable so people can enjoy their visit. Many customers are just looking forward to getting out and about, and being able to access entertainment again.

“Our campaign is focused on enabling people to have fun, whilst protecting everyone who comes through our doors. Retaining customer confidence is key to the success of the campaign so we will continue to listen to advice issued by the government and have ensured our plan is flexible enough to accommodate this. We look forward to welcoming everyone back.”

For more information on the safety measures, visit: https://praesepeplc.com/visiting-our-venue-safely/



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